A consumer-centric growth-by-design process.
We follow an integrated approach, making sure every aspect of your organisation works together for growth. We put people at the centre of everything we do.

01 WE DISCUSS YOUR UNIQUE NEEDS You are the expert when it comes to your own business. We listen and learn for the sake of developing the best possible applications for your growth.

02 WE DESIGN THE BEST SOLUTION Pulling from our experienced creative collective, we design a custom solution for your unique business challenge.

03 WE DEVELOP EVERYTHING YOU’LL NEED We don’t stop at mere concepts. We produce, publish and process every last detail you need to implement your creative growth strategy.

THE POWER OF PURPOSE.
As a creative and strategic collective, we make sure every aspect of your complete brand experience is consistent with the core of your business.
DEFINING THE WHY
Starting with purpose

Aligning your strategic intent with your core purpose and business beliefs enables you to build an organisation that is focused and positioned for growth.

BUSINESS DESIGN
Business model and strategy alignment

From start-up to a multi-national company, our design team creates bespoke business models that enable competitive advantage and cultivates growth. We invest our knowledge and expertise in every aspect of your organisation and its strategy.

Communication design
Growth through effective communication

We enable you to reach your business objectives by inspiring behavioural change through targeted and measured audience engagement. These tailor-made communication strategies include brand development, messaging, focused content and marketing campaigns.

Digital and systems design
Business and communication optimisation through technology

Your digital strategy forms an integral part of the brand experience for your target market. Our bespoke solutions serve to create a seamless and friction-free environment for you to interact with your team and clients and as a result, increase your impact.

MEET OUR TEAM
CAPABILITIES.
BUSINESS DESIGN

Business strategy | Marketing strategy | Organisational design | Experience design | Growth strategy | Business model design

COMMUNICATION DESIGN

Learning and facilitation | Brand identity design | Graphic design | Illustration | Campaign design | Motion graphic animation | Video production | Creative direction | Brand strategy | Copywriting | Message design | Content creation | Campaign strategy | Live activations | Social media strategy | Communication strategy

DIGITAL AND SYSTEMS DESIGN

Digital strategy | User-interface design | User-experience design | Search engine optimisation | Search engine marketing | Social media advertising | Social media community management | System architecture design | Software development | Web development | App development | System integration | Data analytics

FRAMEWORKS AND PROCESSES.
Amplify
THE KRAFT AMPLIFY PROCESS

The KRAFT Amplify Process is a unique way to think about, plan and execute your communications strategy. It is designed to not only communicate your message clearly and creatively, but to effectively contribute to your business growth. The process is based on decades of collective communication experience and draws from the specialised expertise of the KRAFT team. It is a simple but effective strategy that will convert your browsers into buyers.

FRAMEWORKS AND PROCESSES.
Elevate
THE KRAFT ELEVATE PROCESS

The KRAFT Elevate Process is purposely designed to utilise your already established brand, message and corporate identity, proactively engage your audience in a useful and meaningful way, while still adding value to their ongoing customer journey.

Design your growth. Transform your business.
Ideally suited to clients desiring to break free from growth-inhibiting conventions, the KRAFT team stands ready and able to challenge market perceptions and inspire audience behaviours on your behalf.
Let's talk